Ethics
Today Online
Published
by the Ethics Resource Center
July 30, 2004 Volume 2, Issue 11


**
A Word from the President: Ethics and Compliance - One World or
Two?
In some cases, ethics and compliance
in a business organization may seem like two very different worlds,
but they are inextricably linked. While in some organizations ethics
and compliance are different divisions with separate personnel devoted
to their functions, a fine line exists between the two. In fact,
you can't ask why it's important to comply with law and regulation
without entering into a discussion about ethics. Additionally, reports
of misconduct to an ethics helpline very often involve violations
of compliance standards. Finally, examples in company codes of "values
in action" are usually descriptions of compliance with regulation.
Drawing a line between ethical behavior and compliance, in reality,
isn't all that easy to do.
Without question, we are experiencing
a great shift when it comes to the focus of organizational leaders
on ethics and compliance. For years discussion among business ethics
professionals has centered on the idea that company programs mature
from a focus on compliance to an emphasis on ethics. But in light
of Sarbanes-Oxley and other regulatory efforts, we are now observing
more and more organizations merging their ethics and compliance
functions. It's harder to say that one can exist wholly apart from
the other.
Our Ethics Today issue this month reports
on the effort by a group of leading professionals and academicians
to consider the role of ethics and compliance in business, among
other ethics topics that confront organizations on a regular basis.
Last week, the ERC Fellows, a unique forum of the nation's leading
thinkers in corporate ethics, met in Washington, D.C., to discuss
the complexity of ethics management in the context of the new business
ethics legislation and practice. The members of the ERC Fellows
Program include chief ethics and compliance executives from some
of the largest manufacturing and services corporations, government
and non-profit organizations, as well as business ethics professors
from several of the nation's leading universities. Their twice-yearly
meetings allow the members to participate in intensive off-the-record
discussions that focus on the cutting edge ethics issues of critical
concern to America's corporate leaders.
This meeting focused on "Ethics
in a Compliance World" and began with a panel discussion featuring
participants from business, government and academia. Lewis H. Ferguson,
General Counsel, Public Company Accounting Oversight Board; Paula
Desio, Deputy General Counsel of the U.S. Sentencing Commission;
and Michael Michael, an academic Invited Fellow from Harvard University,
discussed compliance and the role of rules in corporate ethics.
All agreed that, despite the new government regulation, morality
cannot be legislated. As years of Fellows and ERC research have
shown, prevention of fraud and corporate crime relies on creating
a robust ethical culture and having leadership that communicates
the importance of ethics.
The Fellows engaged in discussions
of how new regulations affect the ethics or values aspects of corporate
ethics programs and what they need from regulators to advance the
ethics/values dimension of these ethics programs. Additionally,
they discussed how recent regulatory developments can be leveraged
within businesses to improve the ethics/values aspects of corporate
ethics programs.
The insights and recommendations that
come out of these twice yearly Fellows meetings are always enlightening
as we get a chance to hear candidly from those in the trenches -
individuals engaged daily with the issues of enforcing business
ethics. Further, because the Fellows are actively engaged in finding
practical solutions to daily and long-range ethics challenges -
and produce product deliverables through their working groups that
further the work of ethics officers nationwide - we at the ERC gain
valuable knowledge and information that we can apply in pursuit
of our mission.
This latest meeting gave us a leg up
on the discussions that will surely evolve as a result of recent
revisions to the Federal Sentencing Guidelines for Organizations,
which blur the distinction even further. The Guidelines have long
required an effective compliance program, but the latest draft includes
language about ethics for the first time, stating that organizations
must "otherwise promote an organizational culture that encourages
ethical conduct and a commitment to compliance with the law."
Traditionally, compliance has meant, "What you can't do"
while ethics has been defined as "What you should do".
The lesson learned by organizational experience, however, and one
that is reflected in the new regulations, is that when ethics and
compliance are effectively combined in a single program, they can
result in a total benefit - to employees, organizations and society
- that is far greater than the sum of the two parts.
Patricia J. Harned, Ph.D.
Acting President
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**
ERC Fellows Study "Ethics in a Compliance World"
From July 14-16, the ERC Fellows gathered
for their summer meeting to discuss "Ethics in a Compliance
World." During the lead-off panel discussion, Lewis H. Ferguson
of the Public Company Accounting Oversight Board; Paula Desio, of
the U.S. Sentencing Commission; and Michael Michael, from Harvard
University, discussed rules, compliance and corporate ethics.
Individually, the speakers shared their
thoughts on balancing ethics and compliance:
- Mr. Ferguson emphasized that ethics
officers must continue to play a primary role in keeping their
companies on track - making sure that an ethical tone is set from
the top and that this culture permeates every aspect of organizations.
- Ms. Desio discussed the revisions
to the Federal Sentencing Guidelines and the inclusion of ethics
language in the guidelines for the first time.
- Mr. Michael, who has done some interesting
research on the rule of laws, contended that rules are limiting,
unable to anticipate all situations, incomplete, sometimes over-inclusive
and sometimes under-inclusive. He emphasized that, as a result,
ethical decision-making remains a critical skill that must be
developed and encouraged.
Following the panel, the Fellows engaged
in discussions of how new regulations affect their corporate ethics
programs and how the regulations might be used to improve the ethics/values
components of those programs.
During the remainder of the meeting,
the Fellows heard presentations from a number of academic Invited
Fellows on the topics of their current outside research. The group
was also briefed on the progress of the Working Groups, which highlight
some of the pressing issues in business ethics today. They include
the following groups already underway:
- Measurement: How to evaluate ethics
climate and measure the effectiveness of ethics training.
- Incorporating Ethics into Business
School Curricula: How best to encourage incorporation of business
ethics in business school curricula and cultures.
- Mergers and Acquisitions: Managing
ethics in the context of corporate mergers and acquisitions.
- China and India: Best practices
for increasing corporate responsibility in India, China and other
emerging markets
- Ethics Officer Definition/Qualifications:
Whether or not ethics is a profession and whether certification
is desirable.
At the July 2004 meeting, the Fellows
proposed forming groups on the following topics:
- Incentives that foster ethical conduct
- How an increased emphasis on compliance
impacts the ethical behaviors of employees?
- The changes required in ethics and
compliance programs and/or other programs if 40% of the work force
retires in 5-7 years, or companies hire large numbers of new and/or
young employees?
- The most effective ethics training
for Boards and senior management
- National cultural values that lead
to corrupt behavior
Previous research by Fellows Working
Groups has found its way into publications, some of which are available
for free on the ERC website.
Browse and download free Fellows publications
at:
/fellows/publications.html
Read more about the ERC Fellows Program
at:
/fellows
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**
Students Build Ethics Offices -- and Ethics Officers
" I learned that ethics is
the way to success and productivity, not only at school but also
in all aspects of life."
Efrata, Student, Annandale H S
The first meeting of the Student Fellows
Program successfully concluded on July 16, following a week in which
23 students discussed leadership styles, the role of ethics officers,
methods and challenges in integrating a student ethics office into
a school's culture, and strategic planning for student ethics officers.
Some of the more memorable events of the five day meeting included
participation in outdoor team-building exercises and "building
an ethics officer", which involved tracing a student's body
onto paper and then enhancing the outline with the characteristics
they believed an ethics officer should have. (See the pictures in
the slide show for visual evidence of their creativity.)
The group also heard from Joseph C.
Kale Jr., Director, Ethics and Business Conduct, Integrated Systems
and Solutions, Lockheed Martin Corporation, on the topic "What
is an Ethics Officer" and from ERC Fellow Linda Trevino, Ph.D.,
of Pennsylvania State University, who discussed her research on
honor codes. Finally, the students worked in groups to develop a
presentation on creating a student ethics office that they could
make to their school administration and faculty.
A number of ERC Fellows, attending
their own meeting in the Washington DC area at the end of the week,
stopped by to talk informally with the students, and some agreed
to be mentors in the upcoming year. The meeting was held at the
Center for Leadership Excellence at Lockheed Martin, who also donated
meals for the participants. ERC Character Development Manager Katie
Sutliff led the meeting with help from ERC Interns Katie Donohue,
Rielle Miller and Jennifer Carleton.
Ms. Sutliff shares her thoughts about
the "extraordinary, young people who are ready to transform
the heroism of a moment into a movement that will change the world"
at:
/resources/article_detail.cfm?ID=856
Three students share the highlights
of their experience at the Student Fellows Program at:
/character/seo.html#students
View a slide show about the Student
Fellows Program at:
/slides2/index.html
Learn more about the Student Ethics
Office (TM) Model at:
/resources/article_detail.cfm?ID=841
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**A
Message from the New Chairman of the Board: Stephen D. Potts
As the new Chairman of the ERC's Board,
I am fortunate to follow someone like Ken Frazier who has been such
an able leader. During his tenure, it was clear that he believed
in the mission of the ERC and that he "walked the talk"
- as ERC's leader as well as in his "day job" as General
Counsel and Senior Vice President at Merck. Ken not only brought
to us his commitment to an ethical workplace, he worked to spread
that way of operating throughout corporate America.
The good news is that, although he
has stepped down as Chair, Ken will still be a member of the Board
and will be available as a colleague and mentor, and for that I
am deeply appreciative.
I share Ken's passion for the mission
of the ERC and will work hard to do whatever I can to see that mission
fulfilled. As immediate past Chairman of the Fellows Program, I
have come to know the staff and know that the ERC has wonderful
people at work on its various projects.
I am particularly excited and encouraged
at the opportunity to take advantage in a positive way of our National
Business Ethics Survey (NBES) and the benchmarking opportunities
it affords us. For companies that are driven to evaluate their ethics
efforts, whether by the Federal Sentencing Guidelines or by internal
analysis, it is the ideal tool.
Finally, I feel good about stepping
down as chair of the Fellows Program at a time when it is thriving,
and especially fortunate to be able to turn the reins over to new
Chair Carol Marshall and Vice Chair Jo Pease. I have long thought
the Fellows Program was one of our crown jewels and at this last
meeting felt that the devotion of the Fellows, their energy level
and their vibrant intellectual discussions were at an all time high.
With new projects, a thriving Fellows
Program and a knowledgeable and hardworking staff, it is an exciting
time at the ERC and I feel privileged to be a part of it.
Stephen D. Potts
Chairman of the Board
[Stephen Potts recently stepped down
as Chairman of the Fellows Program to become Chairman of the ERC
Board, replacing Ken Frazier who agreed last year to extend his
term until June 30, 2004. Carol Marshall replaces Mr. Potts as the
new Fellows Chair.]
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**
Ask the Expert Round Up
We get many more questions than we
can answer in Ethics Today and are sometimes torn in choosing which
one to print. In selecting questions, we look for those that fall
within the scope of our work, have broad impact, are timely, and/or
further the mission of the Ethics Resource Center. For obvious reasons,
we do not answer questions that appear to be exam questions and/or
questions posed as class assignments, nor can we render opinions
on specific cases. To do either would be unfair to all parties concerned.
For this final issue of Ethics Today's
publishing year, however, we chose to answer a handful of worthy
questions that have been passed over in previous months.
- How can you distinguish a "gift"
from a "bribe" and who is responsible for drawing this
line in the corporate environment?
Read the answer at:
/ask_e20.html
- Is it ethical to manufacture as
cheaply as possible?
Read the answer at:
/ask_e21.html
- What is your opinion about integrating
ethics courses as mandatory in professional continuing education
in psychology or related social professionals?
Read the answer at:
/ask_e22.html
- Are unethical decisions more a
function of the individual decision maker or the decision maker's
environment? And how can you correct it in a company situation?
Isn't it true that although you can teach ethics, it is really
up to the individual to choose whether or not they want to use
them?
Read the combined answer at:
/ask_e23.html
- What is the biggest challenge facing
business today?
Read the answer at:
/ask_e24.html
Submit a question or read previously
answered questions at:
/ask_expert.html
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**
Seeking Support for the 2005 NBES
For ten years, the ERC has offered
the most rigorous longitudinal study of employee perceptions of
ethics in the American workplace. The National Business Ethics Survey©
(NBES) identifies trends in organizational ethics from the perspective
of our nation's workforce, utilizing a statistically valid random
sample of the US employed population. Through the findings of NBES,
business leaders have gained insights that are now seminal to the
business ethics industry.
In addition to having a core question
set, each version of the survey has evolved, expanding to include
relevant questions pertaining to contemporary issues. This feature,
along with the core questions included in every survey, allows the
ERC to recognize trends and measure changes relevant to ethics in
American business.
For the 2005 iteration of NBES, we
have already secured in kind support from the Practicing Law Institute
(PLI) for production and distribution, and cash pledge from Guardsmark,
LLC. We are currently seeking other sponsors to underwrite the remaining
cost of producing, distributing and marketing this important study.
For more information, please contact
ERC Development Manager, Allison Pendell Jones at 202.872.4760 or
allison@ethics.org.
Read more about the NBES at:
/nbes2003
Order the 2003 NBES at:
/miva/merchant.mv?Screen=CTGY&Store_Code=ERC&Category_Code=PUB
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**
Business Ethics: A Manual for Managing a Responsible Business Enterprise
in Emerging Market Economies
In May 2004, the U.S. Department of
Commerce published a manual for corporate responsibility programs
that integrates corporate governance, organizational ethics, and
social responsibility. "Business Ethics: A Manual for Managing
a Responsible Business Enterprise in Emerging Market Economies"
was co-authored by ERC Consultant Kenneth W. Johnson, Director of
the Ethics and Policy Integration Centre (EPIC), and Igor Y. Abramov,
Senior Advisor, Market Access and Compliance, International Trade
Administration, Department of Commerce.
According to the International Trade
Administration's website, the book is designed as a training tool
for enterprises operating in countries that have just recently transitioned
to a market economy, and will also be useful to decision-makers
in any organization that is seeking to design and implement a business
ethics program that conforms to global standards.
The book contains numerous practical
examples, worksheets and checklists, a bibliography, a glossary,
and-in its nine appendices-numerous examples of business ethics
policies adopted by various countries and organizations.
The document can be downloaded for
free at:
http://www.ita.doc.gov/media/Publications/blurbs/ethics2004blurb.html
(Printed versions are available for sale also at that site.)
The EPIC website regularly updates
the Manual and provides current resources that supplement the publication
at:
http://www.epic-online.net/manual_added.html
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**
Publications and Media Coverage
-- "Monday at SHRM", Business
& Legal Reports, June 29
This report about the second day of the Society for Human Resource
Management's (SHRM) 56th-annual conference quotes SHRM ethics officer
Keith Greene citing the Ethics Resource Center as an excellent source
of model ethics policies and values statements.
-- "Off-duty antics can bring
you on-the-job consequences," CTNow.com, July 26
CTNow.com, by the Hartford Courant, reprinted a June 23 column on
acceptable on- and off-the-job behavior that quotes ERC Acting President
Patricia Harned.
The original column is available at:
http://www.bradenton.com/mld/bradenton/business/8988293.htm
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**
News from the ERC
Amber Levanon Seligson, Ph.D., joined
the ERC in July 2004 as a Senior Consultant in the Research and
Publications area. Her primary activities will revolve around the
design, execution, and analysis of business ethics surveys. Dr.
Levanon Seligson has extensive survey research experience and training.
Most recently, she was an assistant professor of political science
at Indiana University, where she analyzed survey data about voting
behavior from eight Latin American countries for a book manuscript
that she is completing. Dr. Levanon Seligson has won numerous fellowships
to support her research and has published in a number of political
research and political studies journals.
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**
Offering Our Thanks
As a non-profit organization, the Ethics
Resource Center depends on contributions from many generous donors.
Without their dedication and trust, many of the programs and projects
highlighted in this newsletter would not be possible.
The ERC thanks the following for their
contributions of general support:
- Ken Frazier
- Robin Aram
- PricewaterhouseCoopers
- Frank Vogl
The ERC also thanks the following for
their in kind contributions during the last fiscal year
- Weyerhaeuser
- EmailLabs
- Joletta Brown
- Al Deleon, Deleon and Stang, CPA
- Frank Vogl
- Lockheed Martin
- Lee Kaiser
We invite you to join our loyal contributors
in lending your support.
You can make a tax-deductible credit
card donation online at:
/miva/merchant.mv?Screen=CTGY&Store_Code=ERC&Category_Code=D
To find out about other ways to contribute,
go to:
/support_how.html
The Ethics Resource Center (ERC) is
a non-profit, non-partisan educational organization exempt from
taxation under the Section 501(c)(3) of the Internal Revenue Code.
All gifts are tax-deductible to the fullest extent of the law.
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PLEASE NOTE: Ethics Today will be published
11 times this year, with the July and August issues combined into
one.
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For questions about your subscription,
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